Kubrick
Customer Success Story
Kubrick speeds month-end close by 20% and boosts resource utilization using Certinia
By connecting sales, delivery, and finance on Salesforce, Kubrick improved resource utilization by 7% and increased opportunity qualification accuracy by 25%.
Summary
Named the fastest-growing consultancy in Europe in 2021, Kubrick's rapid expansion exposed a critical gap. Siloed, manual processes were creating friction in the customer experience and slowing operational momentum. With Certinia Professional Services (PS) and Financial Management (FM) Clouds natively built on Salesforce, Kubrick's sales, professional services, and finance teams can master customer data connecting every opportunity, project, and invoice on one unified platform.
Bio
Kubrick enables organizations to accelerate delivery in critical data, AI, and cloud technology solutions as well as augment their in-house capability. By training their own workforce of next-gen tech specialists, they create a new pool of diverse talent who drive technology adoption, while empowering clients to retain consultants as full-time employees.
Products
Industry
Company Size
Large (1,000+ employees)
Results
Through the resource optimization provided by Certinia, Kubrick can provide customers and consultants with more choice and flexibility.
The challenge for Kubrick
Lack of timely, comprehensive delivery services leads to reactive planning
Before Certinia, Kubrick faced administrative chokeholds due to isolated tracking systems across its key operating units. This data fragmentation slowed reporting schedules and created visibility barriers between teams.
Their primary pain points were:
Siloed workflows: Disjointed tracking across sales, delivery, and finance created functional barriers that hindered real-time business awareness.
Pervasive manual tax: Relying on manual timesheets and administrative entries lowered workplace productivity and escalated overhead costs.
Friction in customer experience: Fragmented customer data pathways restricted the organization's ability to deliver a fluid, connected client journey.
Obscured resource management: Tracking consultant skill sets and matching them to active projects manually created scheduling delays and capacity imbalances.
Slow billing cycles: Navigating slow, disjointed review routines for billing approvals introduced operational drag and restricted cash control.
Strained business infrastructure: Rapid growth as Europe's fastest-growing consultancy in 2021 outpaced the capacity of their legacy administrative tools.
Seeking a unified environment to eliminate these tracking boundaries and accelerate professional services growth alongside Salesforce, Kubrick set out to modernize its enterprise infrastructure.
We chose Certinia to give us the platforms we need to maintain our accelerated growth.
How Certinia helps Kubrick
Implementing a future-proof financial foundation with Certinia
With Certinia PS Cloud and FM Cloud specializing in revenue management, Kubrick’s sales, professional services, and finance teams gain a single source to control customer data. All data to accelerate delivery processes and train their workforce is connected across opportunities, projects and billing, enabling a 360-degree view of customer interactions.
Automated billing
Siloed processes and manual invoicing and timesheets are transformed into automated tasks that greatly enhance productivity, freeing up employees time for valuable tasks. For instance, automated self-service timesheet approvals and fast invoice approvals reduce friction and enable 20% faster month-end close.
Optimized resource matching
Housing all professional services records within a unified system allows resource managers to evaluate consultant availability with total precision. Consultants can influence their placements and Kubrick can best match consultants to customer preferences, maximizing engagement success and driving a 7% utilization gain.
Agile global market expansion
This strategic model includes further expansion in the United States, enabled by connected data to enhance strategic discussions and improve the ability to grow. At the same time, automated professional services workflows empower Kubrick to more quickly introduce new pricing and delivery options to the global market, accelerating international revenue.
With one source of truth, we can now optimize our resource management, realize a faster month-end process, and experience swift timesheet and invoice approvals. At the same time, we are transforming the way we work to make things better for our colleagues, consultants and clients.
Certinia's impact on Kubrick
- Certinia accelerated financial reporting cycles to complete month-end closing processes 20% faster through automated timesheet and billing approvals.
- Boosted internal resource utilization by 7%, while matching consultants to client preferences.
- Unlocked the end-to-end data availability needed to confidently launch new pricing models and drive expansion into the United States.
Unify resources, projects, and financials on a Salesforce-native PSA platform
Create high-impact results with data-driven insights. To see Certinia PSA in action, schedule a demo today.
