Databricks
Customer Success Story
Databricks drives 10x higher project tracking efficiency using Certinia
Connecting sales and services delivery on Salesforce enabled Databricks to replace manual tracking. By implementing Certinia, Databricks automated project workflows and gained 24/7 real-time visibility across global services delivery.
Summary
Databricks partnered with Certinia to streamline and scale its Professional Services business during the period of hyper-growth. With Certinia’s Professional Services (PS) Cloud, Databricks automated project workflows and strengthened partner collaboration powering thousands of projects annually while improving customer satisfaction.
Bio
As a global leader in Data Intelligence and AI solutions, Databricks empowers businesses to harness data,and drive innovation. By pioneering the open Lakehouse architecture, the company unifies data engineering and AI onto a single platform.
Industry
Company Size
Large (1,000+ employees)
Results
Certinia helped Databricks achieve new levels of operational scalability to drive expansion.
The challenge for Databricks
Barriers to scalable, data-driven services delivery
As demand for its services surged, Databricks found its team under pressure. Manual project creation and fragmented collaboration systems were creating operational roadblocks.
Their primary pain points were:
Manual project creation: Growing project volumes overwhelmed manual workflows, creating significant backlogs in project setup and initiation.
Inadequate revenue forecasting: As Databricks expanded its subscription-based service offerings, existing forecasting approaches lacked the sophistication needed for accurate financial planning.
Fragmented customer feedback systems: Scattered feedback collection methods prevented Databricks from systematically analyzing customer input, limiting the company's ability to make data-driven improvements.
Limited partner coordination: Managing partner-delivered projects proved challenging due to insufficient visibility into progress and activities. Disconnected systems created alignment issues with external consultants.
Insufficient data for decision-making: Without comprehensive analytics, Databricks couldn't fully demonstrate its team's impact on broader business objectives.
To keep up with its trajectory, Databricks recognized a need for intelligent automation, unified data, and scalable systems built for growth, turning to Certinia.
Certinia has been instrumental in our ability to scale and optimize our professional services operations. The platform's automation and real-time visibility have empowered us to deliver exceptional value to our customers while maintaining operational efficiency.
How Certinia helps Databricks
Automation, visibility, and forecasting: the Certinia impact
Certinia worked with Databricks to deliver an automated operational framework that eliminates friction and boosts efficiency. By leveraging Certinia PS Cloud, Databricks established a single source of truth for collaboration and visibility. This unified platform gave the organization the tools it needed to manage its complex operations and scale with confidence.
Automated project management
Certinia’s professional services automation software transformed project initiation by automating workflows triggered at opportunity close. This eliminated manual project creation backlogs, enabling Databricks to process thousands of projects annually without revenue impact.
Advanced revenue forecasting capabilities
Professional services forecasting tools simplified revenue recognition for subscription-based projects. Automated milestone tracking enhanced financial visibility, empowering leadership with accurate forecasting data.
Intelligent feedback automation
Automated feedback collection at key project milestones streamlined customer satisfaction surveys, significantly increasing response rates. Centralized customer satisfaction data enabled leadership to identify issues proactively and implement targeted services delivery improvements.
Partner collaboration platform
Partner Communities provided external consultants with project tracking and communication capabilities. Enhanced workflow access accelerated project delivery and ensured consistent service quality across all partnerships.
Data-driven analytics and insights
Certinia enabled data modeling and forecasting capabilities, improving Databricks' ability to assess the impact on overall business goals. This ensured strategic decisions were grounded in reliable, actionable data rather than assumptions.
With PS Cloud embedded in our Professional Services delivery and sales processes, Certinia is an important partner in Databricks' growth. The platform supports our core principles-democratizing data, using a data-driven approach, and applying a data intelligence framework.
Certinia's impact on Databricks
- Databricks gained clear visibility into subscription-based revenue, enhancing financial planning.
- Automated feedback systems directly improved service delivery and helped improve customer satisfaction.
- Real-time visibility from Certinia’s partner management software ensured consistent quality across partner-led projects.
Unify resources, projects, and financials on a Salesforce-native PSA platform
Create high-impact results with data-driven insights. To see Certinia PSA in action, schedule a demo today.