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Muscular Dystrophy Association

Customer Success Story

Muscular Dystrophy Association MDA logo, Certinia customer

Muscular Dystrophy Association saves more than $10 million with Certinia

Ruth Ann Dailey - Chief Development Officer - Muscular Dystrophy Association (MDA)

Summary

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Bio

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Addons

Industry

Company Size

Large

“Certinia helped us create a more agile, data-driven nonprofit, allowing us to reinvest over $10 million into mission-critical programs.”

Ruth Ann Dailey
Chief Development Officer, Muscular Dystrophy Association

Outgrowing an outdated system architecture

Celebrating its 70th anniversary in 2020, Muscular Dystrophy Association (MDA) has grown organically over time. As a result, its employees found themselves manually wrangling data from 64 disconnected systems used across the organization's 90+ offices in the U.S. The result was financial chaos. Needing to efficiently track donations and how that money would be spent toward its mission, MDA sought a consolidated solution and future-proof architecture to manage its financials.

Native to the Salesforce platform, Certinia Financial Management (FM) Cloud and Professional Services (PS) Cloud enabled MDA to move all key financial and service processes to one platform. Supporting this end-to-end process, Certinia could also be coordinated with MDA's other core operational systems set to be consolidated on the Salesforce platform.

2025 MDA Mission Photo - Certinia.jpg

Now non-finance employees across MDA's offices can order resources and services and execute transactions through a Salesforce menu powered by Certinia. This enables the finance team to automatically capture transactions in the general ledger, while gaining a view into what was ordered by whom and in what office. Additionally, accounts payable can automatically trigger payments on goods and services ordered.

By implementing an end-to-end process across Salesforce and Certinia, MDA has been empowered to shift to a centralized service model. As a result, the organization has consolidated its accounts payable, procurement, and accounting groups into a single Chicago office, saving resources and boosting efficiency.

Key Benefits

$ 0 M
Saved from consolidation with Certinia
0
Disconnected systems centralized
0 +
Offices connected

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