Unlocking a Trillion Dollar Opportunity for Professional Services with Autonomous PSA

Uncapping Professional Services Growth with Agentic AI

The professional services industry's growth has long been capped by its reliance on the finite supply of human expertise, causing firms to miss out on significant revenue. This paper, co-authored by Certinia and Constellation Research, explores how agentic AI disrupts this traditional model by introducing a nearly limitless supply of digital labor.

It provides a framework for creating a hybrid human-agent workforce that fundamentally transforms outdated staffing models. By leveraging a powerful orchestration engine as envisioned in Certinia's Autonomous PSA concept, built on the Salesforce platform and powered by Agentforce, organizations can manage this new blended workforce to augment capacity, accelerate delivery, and increase their addressable pipeline capture to as high as 80%.

The trillion-dollar prize for professional services is now within reach. Download the paper to get the blueprint for seizing it.